Kevin Pringle


Kevin Pringle joined us as a Partner in 2015. He is one of our most experienced strategy and communications advisers and has a greater knowledge of Scottish politics than anybody we have ever met. He is widely regarded as one of the most respected strategic communications experts of his generation, having worked in frontline politics for many years, helping steer the SNP successfully from a small opposition party to one of the greatest political success stories of modern times.

Between 2004 and 2006, Kevin earned some valuable private sector experience with Centrica’s Scottish Gas business, before rejoining the SNP’s political machine. Following the 2007 Scottish elections, he was appointed senior special adviser to the first SNP First Minister of Scotland, Alex Salmond. Kevin went on to become director of strategic communications for the SNP, playing a central role in the cross-party Yes campaign. He is currently a columnist for The Sunday Times in Scotland.